Blogs! What They Are… And Why They’re Becoming A Power Tool For Internet Marketers

A blog is sometimes called web log or weblog. It is a type if online journal or diary, often including personal comments as well as web links and images. Many people keep a blog as a type of personal creative exercise, but you can easily use this popular online type of writing to market your business. Blogs are very popular right now and they can be a great and inexpensive way to contact more customers.

No traffic = no money. If you can’t find a way to get a lot of traffic to your website you’re not going to be making any good money. The number one thing people have trouble with when it comes to Discover new interests is figuring out how to get enough people to visit it in order for it to be truly worth it.

There are plenty of places to learn much more about the technical aspects of blogs and blogging. Just do your own search on Google (or your favorite search engine) to get the latest information.

When writing your posts you always want to present valuable information to your readers while at the same time you want to satisfy the search engines for a certain keyword. Many blog posts are a personal opinion written from the heart, so sometimes that’s a dilemma. Here’s a little trick I use.

BLOGS ARE MAGNETS FOR SEARCH ENGINES: Go on, get on to Google and, whatever topic you search, you’ll inevitably see that the search engines have thrown up a number of Blogs in the top ten results. This is because online blogs are constantly showing fresh, new and key word friendly content just like your web pages should; that’s a Blog’s very reason for being. Imagine the value to you of having your own Blog pop in the top end of search results. The ubiquitous search engines clamor to highlight fresh, appropriate content – they love it. Constantly re-newed and freshened Blogs leave stale, ageing (and rarely updated) web sites for dead.

By writing regularly (my goal is 4 entries or “posts” per week), seldom does a week go by that I don’t add someone to my network or use what I am writing to make a new connection with an existing or potential Client.

But don’t just limit yourself to Google! Search anywhere people can talk about you– online blogs, news sources, forums, social media sites, etc. Making a plan to ensure you control page one of Google’s results and other sites was the most important part of taking control of our online presence and turning our reputation around. If this seems too daunting or you find you don’t have the time manage Google’s first page of results, you may want to hire a reputation manager to help you get this fine tuned like we did.

Just remember that in order for you to accomplish this, you must first concentrate on establishing your reputation as a blogger. You can do this by providing valuable and creative information to your readers. When you are the type of blogger who writes literary pieces, make sure to present unique ideas.